Demand Coca-Cola Stop Sponsoring Deadly Animal Cruelty

Target: James Quincey, CEO of Coca Cola

Goal: Stop sponsoring events where animal cruelty is involved.

A steer’s neck was reportedly broken while being roped during a rodeo where Coca Cola was a main sponsor. Coca-Cola has claimed for years that it has company policies that are against supporting animal cruelty. However, Coca-Cola was undoubtedly there to sponsor one of America’s largest and oldest rodeos, the Cheyenne Frontier Days Rodeo, where an innocent steer died from his injuries. Animals are frequently injured or killed during these events. Coca-Cola admitted that it will occasionally sponsor other rodeos as long as the animals have ready access to quality veterinary care. This isn’t good enough. The animals are electrically prodded at these events, roped, and put under extreme distress.

SHARK, which stands for Showing Animals Respect and Kindness, has documented the horses, steers, and calves killed at this event since 2005. The members say that numerous animals suffer at these events just for the contestants to win money. This is a selfish, disgusting event that no company with any morals should support. Please sign this petition to demand that Coca-Cola stop supporting these events that are full of animal cruelty.


Dear Mr. Quincey,

Coca-Cola continues to sponsor cruel rodeo events, despite the blatant animal cruelty that’s involved. For instance, Coca Cola sponsored America’s largest and oldest rodeo, the Cheyenne Frontier Days Rodeo, where an innocent steer’s neck was broken while being roped. The poor animal died.

Coca-Cola claims that sponsoring animal cruelty goes against their policies. However, there was a Coca-Cola sign at the Cheyenne Frontier Days Rodeo that read “The Official Soft Drink of Cheyenne Frontier Days Welcomes Rodeo Fans.” We are appalled and disgusted that Coca-Cola would sponsor such brutal events. We, the undersigned, demand that you withdraw all sponsorship to this cruel rodeo immediately.


[Your Name Here]

Photo credit: SHARK

Sign the Petition

  • Only your name will be displayed. By signing, you accept our terms and may receive updates on this and related causes.
  • This field is for validation purposes and should be left unchanged.
FacebookCare2 NewsTwitterEmailShare


  1. Not buying there products for more than 20 year.

  2. Jeanette Duurvoort says:

    These damn rodeos should have been out lawed years ago. Lets tie a rope around some big macho cowboy and see if he does not try to run away. This is insane behavior to be “manly”?!?! Sponsor and participant are total idiots.

  3. Darlene Roepke says:

    I am a huge Coke fan, and have never bought any other kind of soda…but if this is how they are going to promote their soft drinks…screw it, no more Coke in our home. I can’t stand behind a product, that promotes animal abuse/cruelty.

  4. Linda Hilty-Tuttle says:

    Rodeos are for RETARDS who THINK they’re displaying their power and masculinity over unwilling animals!!!

  5. This goes on and on regardless of our pleas or boycotting product more serious measures are needed. Pls y’all call the company direct n continue boycotting

Leave a Reply

Your email address will not be published. Required fields are marked *




1650 Signatures

  • Anne Westbay
  • joan rich
  • Max Kulig
  • Cathy Pohlman
  • Curtis Jimioff
  • Andrew Smyth
  • Marla Sugarman
  • Cynthia Kelley
  • Ashley Hill
  • Bobby Voss
1 of 165123...165
Skip to toolbar