Stop Torturing Rodeo Animals for Entertainment

Target: Tom Hirsig, CEO of Cheyenne Frontier Days

Goal: Stop the cruel use of animals at the Cinch Shootout Rodeo.

Every year, horses, bulls and steers are forced to endure cruel and often fatal practices for human entertainment. Cheyenne Frontier Days wows its audience with competitions that have no regard for the health of the animals forced to compete. As a popular family event, Cheyenne Frontier Days should lead the way by providing entertainment that doesn’t come at the cost of an animal’s health or livelihood.

Rodeos are known for being tough, dangerous and gritty. While rodeo competitors often walk away with injuries, it is the animals that are truly suffering. Bronc riders, bull riders and steer wrestlers are all able to give their consent to competing, with the full knowledge that they may be hurt in the process. For the horses, bulls and steers this isn’t the case. There are many tools used in the rodeo circuit to create abnormally dramatic reactions from the animals, which is what gives the bucking broncs and bulls their appeal. Electric prods are used in the shoots to rile up the animals before they are released into the arena. To increase the bucking, straps are placed across the animals’ groins and abdomens to create a burning sensation.

Steers also face a cruel existence in the rodeo circuit and Cheyenne Frontier Days is no exception. Steer Wrestling is an event where a steer is released from a chute and pursued by a horse and rider. The rider jumps from the back of the horse onto the steer and twists the steer’s head back to wrestle it to the ground. Steers face bruising and ripped tendons as one of the minor injuries from this event but often suffer sprains and even broken necks. The cruelty these animals face is certainly not family friendly, especially while there are cruelty-free alternatives for a western feel of entertainment.

By signing this petition, you will let Cheyenne Frontier Days know that the cruelty and exploitation of animals for entertainment is unacceptable.


Dear Tom Hirsig,

The exploitation and cruelty that steers, horses and bulls are forced to endure must be stopped. Every year at rodeos like the Cinch Shootout, horses, bulls and steers are tortured with electric prods and bucking straps, enduring physically dangerous situations. Many of these animals don’t make it out alive and those fortunate to leave relatively unscathed will only be subjected to the same torture at another rodeo.

These competitions are unnecessary and outdated forms of entertainment that have no place at a family friendly event. While the competitors are often in danger, they are at least afforded the option to compete. The animals aren’t given the same basic right. There are better forms of western entertainment that all ages can enjoy without anyone being put at risk. If danger is part of the draw, then consent by all parties involved must be a requirement.

I am urging you to provide a cruelty-free form of entertainment and save the lives of countless animals that would otherwise suffer at your rodeo. Please uphold the family friendliness of your event by discontinuing the cruel use of animals in the Cinch Shootout rodeo.


[Your Name Here]

Photo Credit: Christopher Martin Photography

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  1. Lisa Zarafonetis says:

    Signed & shared ?

  2. Rodeos should be illegal world-wide. They are simply entertainment for sadists and will influence children and youths to see violence against anyone as OK as long as it pulls a profit or attracts a gang of onlookers.

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